Inside Periodical Design, Redesign, and Branding

Author: Jandos Rothstein

Publisher: Allworth Communications, Inc.

ISBN: 1581157932

Category: Art

Page: 208

View: 3123

Turn editorial challenges into graphic solutions How does a designer create graphic solutions to the behind-the-scenes editorial challenges at a magazine? Designing Magazines is the complete guide to understanding the inner workings of magazines and their day-to-day management—and a great guide to using that knowledge to create visually stunning, editorially effective magazines, in both new designs and rebranding. Thirty-five experienced editors, designers, and consultants, all at the top of their fields, present their insights on the goals and process of magazine design. Chapters focus on problems faced by designers, ethical considerations, the future of the field, and many more rarely discussed issues. A look at magazines that have risen above the crowd to achieve special social importance—and how design has aided that success—provides added inspiration for magazine designers everywhere. • Big-name contributors include Steven Heller, Fred Woodward, Joyce Rutter Kaye, dozens more • Focus on trade and small magazines as well as newsstand publications • Eighty photographs show great examples of designs and redesigns
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A Real-world Design Guide--magazines, Newspapers, Catalogs, Annual Reports, Newsletters, Literature, Systems, and Everything in Between

Author: Timothy Samara

Publisher: Rockport Pub

ISBN: 1592531709

Category: Design

Page: 239

View: 7391

"The work included provides a dynamic cross section of the publicly consumed reading material available today. The startling breadth of subject matter, informational complexity, creative effort, and visual diversity illustrate the challenges that publication designers face everyday. Through close-up examinations of beautiful and effective design solutions and the comprehensive and accessible workshop-style format, readers will develop a clear understanding of necessary, and often elusive, design principles. Fundamentals of form and content are clearly demonstrated with the aid of diagrams, making this the most complete book for designers on applied publication design principles."--BOOK JACKET.
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Author: Chris Frost

Publisher: Routledge

ISBN: 1136589538

Category: Language Arts & Disciplines

Page: 190

View: 4782

A hugely beneficial introduction to students and professionals in print media and design, Designing for Newspapers and Magazines offers guidance on how to produce attractive publications and how to tailor them to their target audience using colour, text placement, typography and images. Written by an experienced journalist and designer, the book details the elements of good design and provides instruction on how to get the most of computers and computer-aided design. The book examines a broad range of local and national publications including The Sun, The Daily Mirror and Glamour magazine and explains the reasoning that underpins their design choice, including: how to set up a new publication planning an edition of a newspaper or magazine typography and working with text working with images and technical production designing pages and how to use colour design and journalism ethics a glossary of journalistic and design terms
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Books, Magazines, Catalogs, and More

Author: Altitude Associates

Publisher: Rockport Publishers

ISBN: 1610602285

Category: Design

Page: 224

View: 8019

You can't judge a book by its cover, or so the saying goes. We beg to differ. Each of us is exposed to several thousand messages a day. To be successful, covers not only have to stand out amongst all the clutter, but they also need to make an instant connection with viewers. Designing covers isn't an easy task. It's a minefield of requirements, constraints, and subjective opinions, oftentimes resulting in what we like to call the “design-by-committee pit of despair.” Make the logo bigger. The CEO's daughter doesn't like orange; change it. The sales team begins art directing. Welcome to the land of mediocrity. We've all been there, and it requires ninja-like skills to traverse and emerge in one piece. Despite the challenges, some covers clearly rise to the top. You can't help but pick up the magazine, open the brochure, or buy the book. They draw you in through their cleverness, simplicity, or boldness. These are the covers contained herein. Of the more than 2,000 covers received, the authors had the dubious task of selecting about 350 to be featured in The Best of Cover Design. The chosen covers were selected based on their initial visual impact and effectiveness in conveying the message within. It is an inspiration feast for the eyes.
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The Future of the Magazine Form

Author: David Abrahamson,Marcia R. Prior-Miller

Publisher: Routledge

ISBN: 1317524535

Category: Language Arts & Disciplines

Page: 650

View: 2516

Scholarly engagement with the magazine form has, in the last two decades, produced a substantial amount of valuable research. Authored by leading academic authorities in the study of magazines, the chapters in The Routledge Handbook of Magazine Research not only create an architecture to organize and archive the developing field of magazine research, but also suggest new avenues of future investigation. Each of 33 chapters surveys the last 20 years of scholarship in its subject area, identifying the major research themes, theoretical developments and interpretive breakthroughs. Exploration of the digital challenges and opportunities which currently face the magazine world are woven throughout, offering readers a deeper understanding of the magazine form, as well as of the sociocultural realities it both mirrors and influences. The book includes six sections: -Methodologies and structures presents theories and models for magazine research in an evolving, global context. -Magazine publishing: the people and the work introduces the roles and practices of those involved in the editorial and business sides of magazine publishing. -Magazines as textual communication surveys the field of contemporary magazines across a range of theoretical perspectives, subjects, genre and format questions. -Magazines as visual communication explores cover design, photography, illustrations and interactivity. -Pedagogical and curricular perspectives offers insights on undergraduate and graduate teaching topics in magazine research. -The future of the magazine form speculates on the changing nature of magazine research via its environmental effects, audience, and transforming platforms.
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Author: Robert White

Publisher: Apress

ISBN: 148420722X

Category: Computers

Page: 352

View: 7832

Beginning Scribus is the book you wish you’d read when you downloaded Scribus for the first time. Scribus is an award-winning page-layout program used by newspaper designers, magazine designers and those who want to do proper page layout but not pay for an expensive solution. It is free and Open Source, providing a useful alternative for those who cannot afford or choose not to use Adobe InDesign or QuarkXpress. Beginning Scribus provides you with the skills you will need in order to use this program productively. It demonstrates the techniques used by printers and publishers in order to create a range of layouts and effects, and it shows you how you can use these techniques to design everything from a flyer to a three-fold brochure. Using the latest Scribus release, Beginning Scribus takes you through the process of designing a magazine from start to finish and teaches you some of the tricks of professional page layout and design. The book also provides a definitive guide to desktop publishing using free, open source tools, such as GIMP for photo manipulation.
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On Being an Editor and Other Views from the Industry

Author: Victor S. Navasky,Evan Cornog

Publisher: Columbia University Press

ISBN: 0231131372

Category: Language Arts & Disciplines

Page: 179

View: 4193

Provides anecdotes and analysis covering a variety of issues in magazine publishing, including writing and editing articles, incorporating art and design, copyediting, and advertising.
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Insider Secrets for Working Smart and Staying Creative

Author: Laurel Saville

Publisher: Rockport Publishers

ISBN: 1616736097

Category: Design

Page: 192

View: 3895

The author polls a wide range of designers whose years of experience have helped them find not only the most creative solutions for their clients’ design needs, but also the most successful solutions. The insights of top publication designers will help guide other designers in both approach and execution of designs that succeed for their clients. It covers a variety of topics, so the reader is able to walk away with a variety of insight to all aspects of his or her career.
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A Primer for Print, Web, and Mobile

Author: Sue Apfelbaum,Juliette Cezzar

Publisher: Rockport Publishers

ISBN: 1627880496

Category: Design

Page: 224

View: 4831

In a world of media that seems to be ever-changing, how do we define a newspaper, magazine or journal? Are we drinking our morning coffee on a Sunday as we sit down and read our newstablet? Look around any doctor’s office waiting room and you will find two people reading the same magazine, one holding the paper version, another on their phone.DIV /divDIVWith so many medium options, designers need to evaluate the best formats to convey an editorial vision. In Designing the Editorial Experience, authors Sue Apfelbaum and Juliette Cezzar will discuss what it means to design for multiple media. It features advice from professionals in both the design and editorial fronts —and digital strategists too— about what is constant and what is changing in the field./divDIV /divDIVInside, you will find examples of the best editorial design being produced today. In addition, explore the audiences for content, what forms the content takes, and how workflows are managed. This book provides a primer on the elements of editorial design that result in rich, thoughtful, and rewarding editorial experiences./div
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Volume 1

Author: N.A

Publisher: Smashing Magazine

ISBN: 3943075028

Category:

Page: N.A

View: 6203

This guide to professional Web design was carefully selected, prepared and edited to bring you the most useful Web design advice from Smashing Magazine’s articles. Know where you stand, put your situation in perspective, and get the advice you've been looking for. TABLE OF CONTENTS - 10 Harsh Truths About Corporate Websites - Portfolio Design Study: Design Patterns And Current Practices - Creating A Successful Online Portfolio - Better User Experience With Storytelling - Designing User Interfaces For Business Web Applications - Progressive Enhancement And Standards Do Not Limit Web Design - Color Theory For Designers, Part 1: The Meaning Of Color - Is John The Client Dense Or Are You Failing Him? - How To Identify And Deal With Different Types Of Clients - How To Respond Effectively To Design Criticism - Web Designer’s Guide To Professional Networking - Group Interview: Expert Advice For Students and Young Web Designers
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Author: Marcia Layton Turner,Marjorie Crum

Publisher: Penguin

ISBN: 1440652155

Category: Design

Page: 320

View: 9668

If you can dream it, you can design it. Whether your goal is to design your own marketing materials, launch a visually compelling blog, or just have some fun creating your own CD covers, The Complete Idiot's Guide® to Graphic Design is your one-stop reference. Presented in an intuitive, accessible format, here are the fundamental elements of design and design principles, as well as instruction on how to apply those elements and principles to a variety of projects. ?Covers art supplies, software, concept development, reproduction needs, and much more ?Sample projects include business cards, print and web ads, and graphic T-shirts ?Follows the success of other titles aimed at the aspiring artist, including the Complete Idiot's Guide® titles on digital photography, drawing, and manga
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With Case Studies

Author: Paul Honeywill,Daniel Carpenter

Publisher: Intellect Books

ISBN: 1841500860

Category: Design

Page: 160

View: 2921

Publishers of contemporary magazines invest more and more money in developing innovative design for an increasingly design-literate reader. Innovation, however, must always be grounded in the underlying conventions of legibility to ensure loyal readership and economic success. Digital Magazine Design provides detailed descriptions of all the necessary rules of design, and uses these rules to cast a critical eye over a selection of contemporary high-street magazines. The second part of this volume, written by publishing students, demonstrates how the tools of design can be applied to the analysis and practice of contemporary magazine design. Through an understanding of the relationship between text, image and design, and the ability to make informed judgements, the student is able to critically evaluate all publishable material.
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A Guide for the Non-Designer

Author: Marcelle Lapow Toor

Publisher: John Wiley & Sons

ISBN: 9780471293071

Category: Architecture

Page: 266

View: 7782

The complete and user-friendly introduction to graphic design--in a new edition Now with information on Web site design, plus examples, exercises, and more! Today, anyone with a good basic computer setup can produce a newsletter or a Web page--but to create effective, professional-quality pieces that stand out from the competition, you need more than a hard drive and some decent software. You need an understanding of how visual communication works and a solid grasp of the principles of design, composition, and typography. You need Graphic Design on the Desktop. Written specifically for those who have little or no design background or experience, this accessible guide teaches you the fundamentals of sound graphic design and gives you the practical know-how to put them to work on your own projects, from initial concept through final production. This new edition covers every key element of the design process, including format, layout and page design, typesetting, color, and illustrations--and offers clear explanations of type terminology, printing terms, and more. It guides you step-by-step through the design and production of ads, posters, brochures, and other promotional materials, as well as newsletters and magazines. A separate chapter on designing for the Web helps you make the most of home page and Web site designs. Complete with helpful examples, exercises, hints, and checklists, plus tips on common pitfalls and how to avoid them, Graphic Design on the Desktop is the ideal design partner for projects that get attention and get results.
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Author: Graeme Brooker,Lois Weinthal

Publisher: A&C Black

ISBN: 1472539044

Category: Design

Page: 672

View: 6439

The Handbook of Interior Architecture and Design offers a compelling collection of original essays that seek to examine the shifting role of interior architecture and interior design, and their importance and meaning within the contemporary world. Interior architecture and interior design are disciplines that span a complexity of ideas, ranging from human behaviour and anthropology to history and the technology of the future. Approaches to designing the interior are in a constant state of flux, reflecting and adapting to the changing systems of history, culture and politics. It is this process that allows interior design to be used as evidence for identifying patterns of consumption, gender, identity and social issues. The Handbook of Interior Architecture and Design provides a pioneering overview of the ideas and arrangements within the two disciplines that make them such important platforms from which to study the way humans interact with the space around them. Covering a wide range of thought and research, the book enables the reader to investigate fully the changing face of interior architecture and interior design, while offering questions about their future trajectory.
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Designs and Ideas for Entertaining at Home

Author: Monica Pedersen

Publisher: Agate Publishing

ISBN: 1572846968

Category: Design

Page: 208

View: 2524

Lavishly illustrated and full of practical home-entertaining know-how, this book will appeal to everyone from first-time hosts to seasoned party-throwers. Author, designer, and HGTV host Monica Pederson will inspire and teach readers how to entertain at home with her exclusive insider tips. Her book shows readers how to create beautiful, innovative parties for a range of occasions and budgets. Monica Pedersen Make it Beautiful is a step-by-step guide featuring simple, must-know party planning secrets, in addition to social etiquette tips and how to dress for each event. Pedersen explains how readers can work with what they have in their home when planning a party, taking direction from their very own interiors and generating creative ideas. In 10 gorgeous chapters, Pedersen presents 10 separate parties--each for its own occasion and with its own themes--using her accessible approach and distinctive style to set the tone. For each party, Pedersen assembles a presentation board the same way she would for a design client, with dazzling sample fabrics, flowers, colors, renderings, descriptions, invitations and party favors. Each chapter will also feature sample menus from some of the nation’s top celebrity chefs, including the Wynn Hotel’s Paul Bartolotta and Top Chef's All-Star Fabio Viviani. Mike Ditka of Chicago Bears fame and owner of Chicago's fabled Ditkas Restaurant, even provides a special Super Bowl menu. Also included are exclusive wine pairings from Napa Valley’s Rutherford Hill Winery, to round out this reader-friendly guide to all-around entertaining. Pedersen, a former fashion model and popular HGTV host who appears regularly on the Today Show and Live with Kelly & Regis, will feature prominently throughout this inspirational, do-it-yourself party-planning book. Using her mother’s fabulous parties as inspiration, Pedersen offers up her personal take on entertaining--the same know-how that’s made her one of the go-to designer-hosts on HGTV--by pairing old traditions with new opportunities This book is sure to become the go-to guide for those who want to host stylish and beautiful events in their own homes.
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Author: Cheryl Buckley

Publisher: Reaktion Books

ISBN: 1861894716

Category: Design

Page: 258

View: 9363

British culture is marked by indelible icons—red double-decker buses, large oak wardrobes, and the compact sleekness of the Mini. But British industrial and product design have long lived in the shadows of architecture and fashion. Cheryl Buckley here delves into the history of British design culture, and in doing so uniquely tracks the evolution of the British national identity. Designing Modern Britain demonstrates how interior design, ceramics, textiles, and furniture craft of the twentieth century contain numerous hallmark examples of British design. The book explores topics connected to the British design aesthetic, including the spread of international modernism, the eco-conscious designs of the 1980s and 1990s, and the influence of celebrity product designers and their labels. Buckley also investigates popular nostalgia in recent times, considering how museum and gallery exhibitions have been instrumental in reimagining Britain’s past and how the heritage industry has fueled a growing trend among designers of employing images of British culture in their work. A thoughtful look at the aesthetic heritage of a nation that has left its footprint around the globe, Designing Modern Britain will be a valuable text for students and professionals in design.
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BSBADM403A

Author: Cheryl Price,Julia Wix

Publisher: Max Johnson

ISBN: 9781877305825

Category: Computers

Page: 188

View: 682

An excellent guide for students who wish to create complex (relational) databases in Access 2002.
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Author: Steve Cushing

Publisher: Heinemann

ISBN: 9780435454968

Category: Information technology

Page: 154

View: 1567

This text aims to prepare students for New CLAIT and CLAIT plus, whilst simulataneously providing useful skills and questions to test learning and reinforce understanding. The use of ICT is examined in five business areas in a way to provide background knowledge needed for cases study and exams.
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