Visionaries Who Shaped Modern Graphic Design

Author: John Clifford

Publisher: Peachpit Press

ISBN: 0133156176

Category: Art

Page: 240

View: 8367

Who are history's most influential graphic designers? In this fun, fast-paced introduction to the most iconic designers of our time, author John Clifford takes you on a visual history tour that’s packed with the posters, ads, logos, typefaces, covers, and multimedia work that have made these designers great. You’ll find examples of landmark work by such industry luminaries as El Lissitzky, Alexander Rodchenko, A.M. Cassandre, Alvin Lustig, Cipe Pineles, Paul Rand, Saul Bass, Milton Glaser, Wim Crouwel, Stefan Sagmeister, John Maeda, Paula Scher, and more. Who coined the term graphic design? Who turned film titles into an art? Who pioneered information design? Who was the first female art director of a mass-market American magazine? In Graphic Icons: Visionaries Who Shaped Modern Graphic Design, you start with the who and quickly learn the what, when, and why behind graphic design's most important breakthroughs and the impact their creators had, and continue to have, on the world we live in. Your favorite designer didn't make the list? Join the conversation at www.graphiciconsbook.com .
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Author: Steve Caplin

Publisher: N.A

ISBN: 9780823025220

Category: Computers

Page: 192

View: 9895

Though design for computer applications is a relatively new phenomenon, the boom in the home computer marketplace means that this is now the fastest-growing area of design. While providing boundless creative opportunities for the graphic designer, the challenge of designing interface icons - the symbols that represent applications, documents, functionality, and any other facet of the software that gives it a graphic identity - has often been underestimated. icon design offers practical, comprehensible, jargon-free advice for designing cutting-edge icons, and includes an inspirational showcase of contemporary icon designs.
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Advanced Process Modelling and Administration

Author: Rob Davis

Publisher: Springer Science & Business Media

ISBN: 1848001118

Category: Business & Economics

Page: 408

View: 1525

Following on from Rob Davis’ successful introductory book, ARIS Design Platform: Getting Started with BPM, Rob now covers in detail some of the more advanced concepts of using ARIS Business Architect. This is a practical ‘how-to’ guide and contains tips, techniques and short cuts gained from practical experience and explains clearly how to use ARIS and why ARIS is a powerful tool for process modeling. Advanced concepts such as the following are presented in this reader-friendly and concise guide: - Matrix editor, - Find and query, - Model generation, - Method filters and method changes, - Templates and fonts, - Reports and semantic checks, - Macros, - Transformations, - Database administration, - User management. This easy-to-follow advanced text is a must have guide and reference for all users who want to increase their ARIS skills, and for those who need to undertake advanced model and database management.
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Literacy Enhancing Tools in Early Childhood

Author: Eva Teubal,Ainat Guberman

Publisher: Springer

ISBN: 9462097100

Category: Education

Page: 164

View: 5894

The message of the book is straightforward and easy to apply: it derives from the interweaving of long years of field work with a solid theoretical background. The practice advocated presents children with the opportunity to confront contents and situations which are only too often considered inaccessible for them. The abundant examples presented show that when provided with an adequate toolkit composed of graphic texts, children are inherently motivated by the challenges surrounding them and can make the most out of them as valuable learning opportunities. Drawings, icons, photographs, maps and calendars are incorporated into the tool-kit while they are being used in circumstances in which they are required: children appropriate them while exposed to their use and experience their affordances. Children realize how the graphic texts empower their performance. The fact that this toolkit is multimodal (involves several sensory modalities) implies that those for whom language is not the most readily available means of communication and processing are not discriminated against: on the one hand, it facilitates conceptualization and its expression by alternative means, and on the other it supports both the comprehension and production of verbal language.
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Beyond the Basics

Author: Lisa Jahred

Publisher: New Riders

ISBN: 9780735711082

Category: Computers

Page: 412

View: 9877

FrameMaker 6 solutions and best practices for the user who wants to make the most of FrameMaker's features. The only book available to help intermediate to advanced users improve their FrameMaker skills. Straightforward and practical in its approach, this book helps its readers out of difficult spots and teaches them to leverage the full capabilities of the software. Lisa Jahred has extensive experience with the ways the program meets and fails users requirements. A member of the Los Angeles FrameMaker User Group Board of Directors from 1994-1996, a power user since 1991, and a technical documentation creator for numerous national and international companies. This book discusses holistic approaches that save time, solve problems globally, and make creative uses of FrameMaker's features. Since FrameMaker is intended for large document creation, this approach is advantageous, even critical. Through real-world scenarios, the book explores typical tasks technical document creators perform daily. Each chapter provides principles and techniques needed to perform each task, along with tips on best practices and how to achieve repeatable outcomes. Rather than covering everything about the software, the book focuses on the challenges FrameMaker users face, helping them apply efficient, innovative solutions. An Adobe Certified FrameMaker expert, Lisa Jahred has been a FrameMaker power user since 1991. She has developed and conducted customized FrameMaker training to corporate clientele, carried out multi-language publishing projects nationally and internationally, developed hundreds of FrameMaker templates for various companies, and created interior book designs and templates for technical and creative nonfiction titles. Her clients include Epson, Martin Marietta, Apria Healthcare, HealthNet, AirTouch Cellular International, IRS, TRW, Qlogic Corporation, and leading book publishers. A member of the Los Angeles FrameMaker User Group Board of Directors from 1994-1996, she worked closely with Frame Technology Corporation (original developer of FrameMaker) to establish the FrameMaker User Group in the Los Angeles area.
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Author: John Arnold

Publisher: John Wiley & Sons

ISBN: 9781118075760

Category: Business & Economics

Page: 384

View: 924

Updated to reflect the hottest new trends, technologies, and strategies! Much has happened in e-mail marketing since the first edition of this book appeared in 2007. With the dramatic rise of social media and mobile devices, there are more ways than ever to target campaigns and maximize your e-mail marketing dollars. The new edition of this helpful book is full of practical advice, whether you?re an enterprise-level marketer using a third-party e-mail marketing company or small business owner handling everything yourself. Helps you map out an e-mail marketing strategy with reachable objectives Simplifies the process of list-building, message-creation, and results-tracking Offers legal guidance, so you stay compliant with anti-spam laws Shows you how to deliver your message and incorporate social media Explains how to track and interpret results Includes the top ten things you should not put in your messages, and much more Get more out of your e-mail marketing campaigns with this easy-to-follow guide.
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Author: Steven Heller,Mirko Ilić

Publisher: N.A

ISBN: 9780500287293

Category: Design

Page: 224

View: 641

Traces a century's worth of design history through the examples of one hundred of the industry's most influential designs and designers, in a lavishly illustrated account that offers insight into the inspirations that contributed to the works of such artists as Toulouse-Lautrec, Milton Glaser, and Art Chantry. Original.
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Author: Mao Lin Huang,Quang Vinh Nguyen,Kang Zhang

Publisher: Springer Science & Business Media

ISBN: 1441903127

Category: Computers

Page: 376

View: 3923

Visual communication through graphical and sign languages has long been conducted among human beings of different backgrounds and cultures, and in recent decades between human and machine. In today's digital world, visual information is typically encoded with various metaphors commonly used in daily life to facilitate rapid comprehension and easy analysis during the communication process. Visual information communication generally encompasses information visualization, graphical user-interfaces, visual analytics, visual languages and multi-media processing. It has been successfully employed in knowledge discovery, end-user programming, modeling, rapid systems prototyping, education, and design activities by people of many disciplines including architects, artists, children, engineers, and scientists. In addition, visual information is increasingly being used to facilitate human-human communication through the Internet and Web technology, and electronic mobile devices. This manuscript provides the cutting-edge techniques, approaches and the latest ongoing researches in the context of visual information communication. It is a collection of 24 chapters selected from more than 60 submissions to the VINCI'09 - 2009 Visual Information Communications International Conference, that is held in Sydney Australia, September 2009. These chapters were selected through a stringent review process to ensure their high standard in quality, significance and relevance. Each chapter was reviewed by at least two international Program Committee members of VINCI’09. The book covers a broad range of contents in five key sub-areas of visual information communication, including.
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A Guide to Information Graphics

Author: Rayan Abdullah,Roger Hübner

Publisher: W. W. Norton

ISBN: N.A

Category: Design

Page: 243

View: 2410

An indispensable sourcebook for designers everywhere, a keystone for non-verbal communication. Outlines the history of pictograms and icons and how they have been applied in commercial and creative fields over the past century. Included top tips and background information from successful pictogram designers, as well as detailed discussion of icons, the silent servants of online communities.
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Jaguar Edition

Author: Robin Williams

Publisher: Peachpit Press

ISBN: 9780321169662

Category: Computers

Page: 784

View: 9821

Demonstrates the operating system's updated interface, covering Mac fundamentals as well as protected memory features, multitasking, Sherlock, and Internet connectivity.
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Tools, Systems and Strategies for Innovative Print Design

Author: Wendy Jedlicka

Publisher: John Wiley & Sons

ISBN: 9780470640272

Category: Design

Page: 528

View: 1773

The graphic artist's guide to sustainable design Graphic design is frequently thought of as a purely decorative effort. Yet these efforts can be responsible for shocking impacts on natural resources just to produce a barely-glanced-at catalog or mail piece. Sustainable Graphic Design: Tools, Systems, and Strategies for Innovative Print Design helps designers view graphic design as a holistic process. By exploring eco-conscious materials and production techniques, it shows designers how to create more effective and more sustainable designs. Sustainable Graphic Design opens your eyes to the bigger picture of design seen from the viewpoints of the audience, the creative vendor, their suppliers, and society as a whole. Chapters are written by a wide range of sustainable design pioneers and practitioners—including graphic designers, creative managers, marketing consultants, environmentalists, researchers, and psychologists—giving you critical information on materials and processes. Case studies illustrate and tie concepts together. Sustainability isn't a fad or a movement; it's a long-term paradigm shift. With this forward-looking toolkit, you'll be able to infuse your work with sustainability systems thinking, empowering you to play your role in achieving a future where design and sustainability are natural partners. Contributors Paul Andre Paul J. Beckmann Sharell Benson Arlene Birt Robert Callif Don Carli Jeremy Faludi Terry Gips Fred Haberman Dan Halsey Jessica Jones Curt McNamara John Moes Jacquelyn Ottman Holly Robbins Pamela Smith Dion Zuess Biomimicry Guild Carbonless Promise Chlorine Free Products Association Environmental Paper Network Eureka Recycling Great Printer Environmental Initiative Package Design Magazine Promotional Product Solutions Sustainable Green Printing Partnership Sustainable Packaging Coalition
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Applied History and Aesthetics

Author: Jon Krasner

Publisher: Taylor & Francis

ISBN: 113613381X

Category: Art

Page: 432

View: 8047

Enrich your motion graphic design work with this substantial investigation of aesthetic principles and their application to motion graphics. Historical reference provides context; design principles serve as building blocks; and an examination of method and technique inspire innovations in your own work. Bring your work to the next level with a command of concepts that include: the language of traditional graphic design and how it can be combined with the dynamic visual language of cinema; pictorial design considerations including the relationships between images and type, hierarchy, form and composition; and, how motion is orchestrated and sequenced to enhance artistic expression and conceptual impact.
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Author: Steve Moritsugu

Publisher: Que Publishing

ISBN: 9780789722508

Category: Computers

Page: 961

View: 9305

A guide to the operating system's practical applications covers listing, finding, displaying, printing, security, editing, Emacs, and writing Bourne Shell Scripts and Perl programs
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Author: Jason R. Rich

Publisher: Que Publishing

ISBN: 0133891682

Category: Computers

Page: 512

View: 3693

iPad® and iPhone® Tips and Tricks iOS 8 for all models of iPad Air and iPad mini, iPad 3rd/4th generation, iPad 2, and iPhone 6 and 6 Plus, 5s, 5c, 5 and 4s Easily Unlock the Power of Your iPad, iPad mini, or iPhone Discover hundreds of tips and tricks you can use right away with your iPad, iPad mini, or iPhone to maximize its functionality. Learn how to use iOS 8 and utilize your Apple mobile device as a powerful communication, organization, and productivity tool, as well as a feature-packed entertainment device. Using an easy-to-understand, nontechnical approach, this book is ideal for beginners and more experienced iPad, iPad mini, and/or iPhone users who want to discover how to use the iOS 8 operating system with iCloud, and the latest versions of popular apps. This book covers all the latest iPhone and iPad models, including the iPhone 5s, iPhone 6, and iPhone 6 Plus as well as the latest iPad Air and iPad mini models. Here’s just a sampling of what the tips, tricks, and strategies offered in this book will help you accomplish: -- Discover how to use iOS 8’s new Handoff feature, which enables you to do things like answer incoming calls to your iPhone using your iPad or Mac. -- Discover how to take visually impressive photos, and then edit and share them using the redesigned Photos app. -- Learn secrets for using preinstalled apps, such as Contacts, Calendars, Reminders, Maps, Notes, Safari, Mail, Health, iBooks, and Music. -- Synchronize files, documents, data, photos, and content with iCloud, your computer, and/or your other iOS mobile devices. -- Learn how to interact with your tablet or phone using your voice with Siri. -- Stay in touch with your friends and family using social networking apps, such as Facebook, Twitter, Instagram, and SnapChat. -- Discover the latest calling features built in to the iPhone, such as Wi-Fi Calling. -- Learn about cutting-edge new features, such as Apple Pay, Family Sharing, and iCloud Drive, plus get a preview of how Apple Watch will work with an iPhone or iPad. -- Use your iOS mobile device as an eBook reader, portable gaming machine, and feature-packed music and video player. -- Create and maintain a reliable backup of your iPhone or iPad using iCloud Backup.
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Author: Kathleen Ziegler

Publisher: Collins Design

ISBN: 9780060937775

Category: Design

Page: 175

View: 5179

"You won't find boring holiday dingbats here. This edition features the most unique collection of exciting graphic symbols, icons, elements and cool dingbats. The symbol type guide is divided alphabetically by font name and includes descriptive text, font families and the number of elements in the font. In addition, two inspirational illustrations showcase each typefont in a graphic design setting. Website addresses are provided for easy access and online purchase. Font showings feature informative key charts to locate the characters on the keyboard. This new digital vernacular brings visual icons to the printed page worldwide from Australia, England, Germany, Italy, Japan, Norway, Thailand and the United States to feature the coolest symbol and icon fonts online."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved
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Author: Adam Fowler

Publisher: John Wiley & Sons

ISBN: 1118905628

Category: Computers

Page: 456

View: 6830

Get up to speed on the nuances of NoSQL databases and what theymean for your organization This easy to read guide to NoSQL databases provides the type ofno-nonsense overview and analysis that you need to learn, includingwhat NoSQL is and which database is right for you. Featuringspecific evaluation criteria for NoSQL databases, along with a lookinto the pros and cons of the most popular options, NoSQL ForDummies provides the fastest and easiest way to dive into thedetails of this incredible technology. You'll gain an understandingof how to use NoSQL databases for mission-critical enterprisearchitectures and projects, and real-world examples reinforce theprimary points to create an action-oriented resource for ITpros. If you're planning a big data project or platform, you probablyalready know you need to select a NoSQL database to complete yourarchitecture. But with options flooding the market and updates andadd-ons coming at a rapid pace, determining what you require now,and in the future, can be a tall task. This is where NoSQL ForDummies comes in! Learn the basic tenets of NoSQL databases and why they havecome to the forefront as data has outpaced the capabilities ofrelational databases Discover major players among NoSQL databases, includingCassandra, MongoDB, MarkLogic, Neo4J, and others Get an in-depth look at the benefits and disadvantages of thewide variety of NoSQL database options Explore the needs of your organization as they relate to thecapabilities of specific NoSQL databases Big data and Hadoop get all the attention, but when it comesdown to it, NoSQL databases are the engines that power many bigdata analytics initiatives. With NoSQL For Dummies, you'llgo beyond relational databases to ramp up your enterprise's dataarchitecture in no time.
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Author: Jeff Sauro

Publisher: John Wiley & Sons

ISBN: 1118937627

Category: Business & Economics

Page: 336

View: 7264

The easy way to grasp customer analytics Ensuring your customers are having positive experiences withyour company at all levels, including initial brand awareness andloyalty, is crucial to the success of your business. CustomerAnalytics For Dummies shows you how to measure each stage ofthe customer journey and use the right analytics to understandcustomer behavior and make key business decisions. Customer Analytics For Dummies gets you up to speed onwhat you should be testing. You'll also find current information onhow to leverage A/B testing, social media's role in thepost-purchasing analytics, usability metrics, prediction andstatistics, and much more to effectively manage the customerexperience. Written by a highly visible expert in the area ofcustomer analytics, this guide will have you up and running onputting customer analytics into practice at your own business in notime. Shows you what to measure, how to measure, and ways tointerpret the data Provides real-world customer analytics examples from companiessuch as Wikipedia, PayPal, and Walmart Explains how to use customer analytics to make smarter businessdecisions that generate more loyal customers Offers easy-to-digest information on understanding each stageof the customer journey Whether you're part of a Customer Engagement team or a product,marketing, or design professional looking to get a leg up,Customer Analytics For Dummies has you covered.
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Author: Ray Rischpater

Publisher: Apress

ISBN: 1590590287

Category: Computers

Page: 408

View: 5287

Wireless Web Development, Second Edition provides both a substantial engineering and business background to wireless developers, covering numerous facets of wireless web software geared toward today's mobile platforms and mobile devices. Wireless technologies, including wireless HTML, WAP 2.0, XML, Palm's WCA, and i-mode, are discussed in detail, with individual chapters devoted to each. Author and industry veteran Ray Rischpater places special emphasis on the differences between the Web and the wireless Web, and even between wireless devices themselves, helping the reader to better understand the engineering and interface issues that must be addressed when creating wireless web applications. By providing the latest information about technologies that have emerged since the first edition was published (i-mode, the growing emphasis on XML in wireless, and WAP 2.0), as well as relegating to historical status those technologies that have failed the test of time (Microsoft Mobile Channels and HDML), Rischpater offers readers a comprehensive and completely updated guide to the latest wireless technologies and development strategies.
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