Author: Mark Dodgson,David Gann

Publisher: OUP Oxford

ISBN: 0191614254

Category: Technology & Engineering

Page: 168

View: 8248

What is innovation? How is innovation used in business? How can we use it to succeed? Innovation - the ways ideas are made valuable - makes an important contribution to economic and social development, and is an increasingly topical issue. Not so long ago, there were no information technologies, commercial airlines, or television companies. Our parents were born into a world very different to today's, where television had yet to be invented, and there was no penicillin or frozen food. When our grandparents were born there were no internal combustion engines, aeroplanes, cinemas, or radios. In the last 150 years our world has been transformed - largely in part due to innovation. This Very Short Introduction looks at what innovation is and why it affects us so profoundly. It examines how it occurs, who stimulates it, how it is pursued, and what its outcomes are, both positive and negative. Innovation is hugely challenging and failure is common, yet it is essential to our social and economic progress. Mark Dodgson and David Gann consider the extent to which our understanding of innovation developed over the past century and how it might be used to interpret the global economy we all face in the future. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
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Strategy and Practice

Author: Mark Dodgson,David M. Gann,Ammon Salter

Publisher: OUP Oxford

ISBN: 0191622621

Category: Business & Economics

Page: 408

View: 7472

The management of technological innovation (MTI) is one of the most important challenges facing businesses today. Innovation has become the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors and nations. The first edition of this book has become one of the most popular texts for students of innovation and technology management. This new edition sees David Gann and Ammon Salter join Mark Dodgson as authors, drawing on their combined experience of 60 years of researching and teaching MTI. It combines the most relevant theoretical analysis with contemporary and historical empirical evidence to provide a comprehensive, yet concise and readable, guide to the challenges of MTI. By explaining the innovation process the book reveals the broad scope of MTI and its importance for company survival, growth and sustainability. It describes how MTI has to be managed strategically and how this is successfully achieved by formulating and implementing strategy and delivering value. Chapters provide frameworks, tools and techniques, and case studies on managing: innovation strategy, communities, and networks, R&D, design and new product and service development, operations and production, and commercialization. Based on robust analysis, the book provides a wide range of empirical evidence from a huge diversity of case studies, with around fifty case studies newly written for this edition. It analyses MTI in all parts of the world, in companies large and small, and in services, manufacturing, and resource-based business sectors. This new edition has been fully revised and updated to reflect the latest teaching and research, and to ensure its continuing relevance to the contemporary world of MTI. It will be an important resource for academics, students, and managers throughout the world, is a recommended text for students of innovation and technology management at postgraduate and undergraduate level, and is particularly valuable for MBA courses.
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Author: Patrick Bateson,Paul Patrick Gordon Bateson,Paul Martin

Publisher: Cambridge University Press

ISBN: 1107015138

Category: Medical

Page: 166

View: 2767

Examines the role of playfulness in animal and human development, highlighting its links to creativity and, in turn, to innovation.
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A Very Short Introduction

Author: David Blockley

Publisher: Oxford University Press, USA

ISBN: 0199671931

Category: Technology & Engineering

Page: 129

View: 1322

Descripción del editor: "Using examples from around the world, including the Shard in London and jumbo jets like the A380, David Blockley explores the world of structural engineering. This Very Short Introduction considers the crucial role structural engineering has on issues such as cost and energy efficiency to long-term sustainability and safety" (Oxford University Press).
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Author: Alex Roland

Publisher: Oxford University Press

ISBN: 0190605383

Category: Military art and science

Page: 152

View: 7455

"Warfare and technology predate human history. The dynamic relationship between them is timeless, echoing through human history in patterns that link the bow and arrow with the IED (improvised explosive device), the walls of Jericho with reconnaissance satellites. This book traces those patterns, from the Scheoningen spears to cyberwarfare."--Provided by publisher.
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Author: William Bynum

Publisher: Oxford University Press

ISBN: 019921543X

Category: Medical

Page: 169

View: 8371

This Very Short Introduction explores the history of Western medicine, examining the key turning points, discoveries, and controversies in its rich history from classical times to the present.
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Author: Paul Westhead,Mike Wright

Publisher: Oxford University Press

ISBN: 0199670544

Category: Business & Economics

Page: 154

View: 7678

What is entrepreneurship? Is it important? What do entrepreneurs actually do? These are a few of the key questions considered in this Very Short Introduction. Paul Westhead and Mike Wright provide a clear guide to all aspects of the process of entrepreneurship, including the diversity of the people involved and the benefits it brings to society.
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Author: Eric von Hippel

Publisher: MIT Press

ISBN: 0262002744

Category: Business & Economics

Page: 204

View: 423

The process of user-centered innovation: how it can benefit both users and manufacturers and how its emergence will bring changes in business models and public policy.
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How Whirlpool Transformed an Industry

Author: Nancy Tennant Snyder,Deborah L. Duarte

Publisher: John Wiley & Sons

ISBN: 0470374411

Category: Business & Economics

Page: 272

View: 3907

In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Tennant Snyder's role as chief innovation officer. Ten years after this remarkable transformation, Unleashing Innovation tells the inside story of one of the most successful innovation turnarounds in American history. Nancy Tennant Snyder and coauthor Deborah L. Duarte reveal how Whirlpool undertook one of the largest change efforts in corporate history and show how innovation was embedded throughout the company, which ultimately lead to bottom-line results.
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Author: Ian Shaw

Publisher: Bloomsbury Publishing

ISBN: 1472519590

Category: History

Page: 216

View: 1931

This book examines the fundamental evidence for many different aspects of change and evolution in ancient Egyptian technology. It includes discussion of the wider cognitive and social contexts, such as the Egyptian propensity for mental creativity and innovation, and the pace of change in Egypt in comparison with other African, Mediterranean and Near Eastern states. This book draws not only on traditional archaeological and textual sources but also on the results of scientific analyses of ancient materials and on experimental and ethno-archaeological information. Case-studies analyse those aspects of Egyptian society that made it either predisposed or actively opposed to certain types of conservatism or innovation in material culture, such as the techniques of stone-working, medicine, mummification and monumental construction. The book also includes detailed discussion of the ways in which the practice and development of Egyptian technology interrelated with Late Bronze Age urban society as a whole, using the city at Amarna as a case-study.
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Author: Andrew Davies

Publisher: Oxford University Press

ISBN: 0198727666

Category: Business & Economics

Page: 160

View: 9731

What is a project? How are projects organized to deal with a complex, rapidly changing, and uncertain world? Why are projects the organization of the future? A project is a temporary organization and one-time process established to achieve a desired outcome. Projects range in size from small teams to large international joint-ventures and temporary coalitions of public and private organizations. What distinguishes projects from all other organizational activities -- such as mass produced products and services -- is that a project is finite in duration, lasting from hours, days, or weeks to years, and in some cases decades. Each project is disposable. It brings together people and resources to accomplish a goal and when the goal is accomplished, the organization disappears. When projects are complex, unpredictable, and changing, their plans have to be flexible and able to adjust to situations that cannot have been foreseen at the outset. In this Very Short Introduction Andrew Davies looks at how projects have developed since the industrial revolution to create the human-built world in which we live, work, and play. Considering some of our greatest endeavours such as the Erie Canal, Apollo Moon landing, Japanese product development, and Chinese ecocity projects, Davies identifies how projects are organized and managed to design and produce large and complex systems, cope with fast changing conditions, and deal with the immense uncertainties required to create breakthrough innovations in products and services. He concludes by considering how projects could be organized to address the challenges facing the post-industrial society of the 21st century. ABOUT THE SERIES The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
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Integrating Innovation, Customer Experience, and Brand Value

Author: Thomas Lockwood

Publisher: Skyhorse Publishing, Inc.

ISBN: 1581157347

Category: Business & Economics

Page: 304

View: 337

This thought-provoking and inspirational book covers such topics as: developing a solid creative process through “Visual Reflection Notebooks” and “Bring Play to Work”; understanding the artist’s unique identity in relation to the larger culture; building systems of support and collaboration; explaining how an artist’s needs and passions can lead to innovation and authenticity; using language to inspire visual creativity; responding to the Internet and changing concepts of what is public and private; and accepting digression as a creative necessity. Through the exercises and techniques outlined in Art Without Compromise*, the reader will develop new confidence to pursue individual goals and inspiration to explore new paths, along with motivation to overcome creative blocks. With a revised understanding of the relevance in their own work within the sphere of contemporary culture, the artist will come away with a clearer perspective on his or her past and future work and a critical eye for personal authenticity.
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The Creative Power of Constructive Conflict

Author: Jeff DeGraff,Staney DeGraff

Publisher: Berrett-Koehler Publishers

ISBN: 1523084774

Category: Business & Economics

Page: 160

View: 1333

The Innovation Code The Creative Power of Constructive Conflict Harmony is sublime in music but deadly to innovation. The only way to create new, hybrid solutions is to clash. Innovation happens when we bring people with contrasting perspectives and complementary areas of expertise together in one room. We innovate best with people who challenge us, not people who agree with us. It sounds like a recipe for chaos and confusion. But in The Innovation Code, Jeff DeGraff, dubbed the “Dean of Innovation,” and Staney DeGraff introduce a simple framework to explain the ways different kinds of thinkers and leaders can create constructive conflict in any organization. This positive tension produces ingenious solutions that go far beyond “the best of both worlds.” Drawing on their work with nearly half of the Fortune 500 companies, the DeGraffs help you harness the creative energy that arises from opposing viewpoints. They identify four contrasting styles of innovator—the Artist, the Engineer, the Athlete, and the Sage—and include exercises and assessments for building, managing, and embracing the dynamic discord of a team that contains all four. You can also figure out where you fit on the continuum of innovator archetypes. Using vivid examples, The Innovation Code offers four steps to normalize conflict and channel it to develop something completely new. By following these simple steps, you will get breakthrough innovations that are both good for you and your customers. This is a rigorous but highly accessible guide for achieving breakthrough solutions by utilizing the full—and seemingly contradictory—spectrum of innovative thinking.
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Redefining How Nonprofits Solve Problems

Author: Stephanie Cosner Berzin,Humberto Camarena

Publisher: Oxford University Press

ISBN: 0190858796

Category: Business & Economics

Page: 192

View: 8798

"Innovation from Within: Redefining How Nonprofits Solve Problems guides nonprofit leaders in developing and implementing innovation from within their organization. Building on their demonstrated leadership, deep-rooted expertise, and organizational assets this book provides the tools to galvanize a movement of nonprofit and human service leaders to understand, practice, and implement social innovation"--
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Innovation in the Biosciences

Author: William Hoffman,William R. Hoffman,Leo Furcht

Publisher: Oxford University Press (UK)

ISBN: 0199974594

Category: Science

Page: 284

View: 2834

"Scholars and policymakers alike agree that innovation in the biosciences is key to future growth. The field continues to shift and expand, and it is certainly changing the way people live their lives in a variety of ways. But despite the lion's share offederal research dollars being devoted to innovation in the biosciences, the field has yet to live up to its billing as a source of economic productivity and growth. With vast untapped potential to imagine and innovate in the biosciences, adaptation of the innovative model is needed. In The Biologist's Imagination, William Hoffman and Leo Furcht examine the history of innovation in the biosciences, tracing technological innovation from the late eighteenth century to the present and placing special emphasis on how and where technology evolves. Place is key to innovation, from the early industrial age to the rise of the biotechnology industry in the second half of the twentieth century. The book uses the distinct history of bioscientific innovation to discuss current trends as they relate to medicine, agriculture, biofuels, stem-cell research, neuroscience, and more. Ultimately, Hoffman and Furcht argue that, as things currently stand, we fall short in our efforts to innovate in the biosciences; our system of innovation is itself in need of innovation. It needs to adapt to the massive changes brought about by converging technologies, globalization in higher education as well as in finance, and increases in entrepreneurship. The Biologist's Imagination is both an analysis of past models for bioscience innovation and a forward-looking, original argument for how future models should be developed"--
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Author: Tony Davila,Marc Epstein,Robert Shelton,Jonathan M. Cagan,Craig M. Vogel

Publisher: FT Press

ISBN: 0133742628

Category: Business & Economics

Page: 817

View: 4599

Making Innovation Work presents a formal innovation process proven to work at HP, Microsoft, and Toyota to help ordinary managers drive top and bottom line growth from innovation. The authors have drawn on their unsurpassed innovation consulting experience -- as well as the most thorough review of innovation research ever performed. They'll show what works, what doesn't, and how to use management tools to dramatically increase the payoff from innovation investments. Learn how to define the right strategy for effective innovation, how to structure an organization to innovate best, how to implement management systems to assess ongoing innovation, how to incentivize teams to deliver, and much more. This book offers the first authoritative guide to using metrics at every step of the innovation process -- from idea creation and selection through prototyping and commercialization. This updated edition refreshes the examples used throughout the book and features a new introduction that gives currency to the principles covered throughout. ¿ For years, Creating Breakthrough Products has offered an indispensable roadmap for uncovering new opportunities, identifying what customers really value, and building products and services that redefine markets -- or create entirely new markets. Now, the authors have thoroughly updated their classic book, adding brand-new chapters on service design and global innovation, plus new insights, best practices, and case studies from both U.S. and global companies. Their new second edition presents: Revolutionary (Apple-style) and evolutionary (Disney-style) approaches to innovation: choosing between them, and making either one work More coverage of Value Opportunity Analysis and ethnography New case studies ranging from Navistar's latest long-haul truck to P+G's reinvention of Herbal Essences, plus updates to existing cases New coverage of the emerging environment of product-service ecosystems Additional visual maps and illustrations that make the book more intuitive and accessible Readers will find new insights into identifying Product Opportunity Gaps that can lead to enormous success, navigating the "Fuzzy Front End" of product development, and leveraging contributions from diverse product teams -- while staying relentlessly focused on their customers' values and lifestyles, from strategy through execution.
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A Very Short Introduction

Author: Christopher Hall

Publisher: Oxford University Press, USA

ISBN: 0199672679

Category: Technology & Engineering

Page: 137

View: 5738

The study of materials is a major field of research that supports and drives innovation in technology. Using modern scientific techniques, materials scientists and engineers explore and manipulate materials, and create new ones with remarkable strength and extraordinary optical and electricalproperties. In this Very Short Introduction, Christopher Hall looks at a wide range of materials, from steel, wood, and rubber, to gold, silicon, and graphene, describing how materials are used, how their properties arise from their internal structure, and how useful and novel things are made fromthem. He concludes by looking at how the global scale of materials consumption now threatens the goal of sustainability. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, andenthusiasm to make interesting and challenging topics highly readable.
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Author: Monique Reece,Michael Tasner,Tony Davila,Marc Epstein,Robert Shelton,Larry Light,Joan Kiddon

Publisher: FT Press

ISBN: 0133443116

Category: Business & Economics

Page: 1305

View: 319

A brand new collection of authoritative guides to marketing innovation 4 authoritative books deliver state-of-the-art guidance for more innovative, more effective, more measurably successful marketing! This 4-book collection will help you bring world-class innovation to marketing and everything that touches it! Start with Making Innovation Work: a formal process that can help you drive top and bottom line growth from innovation throughout marketing and beyond. Packed with new examples, it will help you define the right strategy for effective marketing innovation… structure organizations and incentivize teams to innovate… implement management systems to assess your progress… effectively use metrics from idea creation through commercialization. Next, in Real-Time Marketing for Business Growth, top business consultant Monique Reece offers a proven, start-to-finish blueprint for igniting profitable, sustainable growth. Reece’s “PRAISE” process builds growth through six interrelated steps: Purpose, Research, Analyze, Implement, Strategize, and Evaluate/Execute. She demonstrates how to use fast, agile real-time planning techniques that are tightly integrated with execution… how to clarify your company’s purpose, customer value, and best opportunities… fix sales and marketing problems that have persisted for decades… accurately measure marketing’s real value… combine proven traditional marketing techniques with new social media practices… systematically and continually improve customer experience and lifetime value. Then, in Marketing in the Moment, leading Web marketing consultant Michael Tasner shows exactly how to drive maximum value from advanced Web, online, mobile, and social marketing. Discover which new technologies deliver the best results (and which rarely do)... how to use virtual collaboration to executive marketing projects faster and at lower cost... how to build realistic, practical action plans for the next three months, six months, and twelve months. Finally, in Six Rules for Brand Revitalization, Larry Light and Joan Kiddon teach invaluable lessons from one of the most successful brand revitalization projects in business history: the reinvigoration of McDonald’s®. Larry Light, the Global CMO who spearheaded McDonald’s breakthrough marketing initiatives, presents a systematic blueprint for resurrecting any brand, and driving it to unprecedented levels of success. Light and Joan Kiddon illuminate their blueprint with specific examples, offering detailed “dos” and “don’ts” for everything from segmentation to R&D, leadership to execution. If you’re in marketing (or anywhere near it) this collection’s techniques can powerfully and measurably improve your performance, starting today! From world-renowned marketing experts Tony Davila, Marc Epstein, Robert Shelton, Monique Reece, Michael Tasner, Larry Light, and Joan Kiddon
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Why People Resist New Technologies

Author: Calestous Juma

Publisher: Oxford University Press

ISBN: 0190467037

Category: Political Science

Page: 416

View: 8972

New technologies may be heralded as life-changing innovations or feared as risks to moral values, human health, and environmental safety. Anxieties surrounding technology are often heightened by perceptions that their benefits will accrue to small sections of society while the risks are more widely distributed. Innovation and Its Enemies identifies the tension between the need for innovation and the pressure to maintain continuity, social order and stability as one of today's biggest policy challenges.
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A Comprehensive Guide for Research-based Practice

Author: Donald J. Treffinger,Patricia F. Schoonover,Edwin C. Selby

Publisher: N.A

ISBN: 9781593639525

Category: Education

Page: 300

View: 1203

"Copublished with the National Association for Gifted Children."
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