How the Brain Is Shaping the Future of the Internet
Author: Jeffrey M. Stibel
Publisher: Harvard Business Press
Category: Business & Economics
In this age of hypercompetition, the Internet constitutes a powerful tool for inventing radical new business models that will leave your rivals scrambling. But as brain scientist and entrepreneur Jeffrey Stibel explains in Wired for Thought, you have to understand its true nature. The Internet is more than just a series of interconnected computer networks: it's the first real replication of the human brain outside the human body. To leverage its power, you first need to understand how the Internet has evolved to take on similarities to the brain. This engaging and provocative book provides the answer. Stibel lays out: - How networks have changed and what that implies for how people connect and form communities - What the Internet-and online business opportunities-will look like in the future - What the next stage of artificial intelligence will be and what opportunities it will present for businesses Stibel shows how exceptional companies are using their understanding of the Internet's brainlike powers to create competitive advantage-such as building more effective Web sites, predicting consumer behavior, leveraging social media, and creating a collective consciousness.
The Rational (and Irrational) Choices We Make, from the Gas Pump to Terrorism
Author: Margaret M. Polski
Publisher: FT Press
Category: Business & Economics
Lessons from the Cutting-Edge of Neuroscience: “Remapping” to Thrive in the New Global Economy! “Do you ever wonder how you think? If you do, this book will fascinate and inform you. If you don’t, you will after reading this book. Either way, you’ll enjoy learning how we don’t usually do it as we think we do, how we may do it better for that very reason, and how we may do it still better once we understand.” –Thomas C. Schelling, 2005 Nobel Prize Laureate in Economics, Distinguished University Professor, Emeritus, University of Maryland Drawing on cutting-edge research in the neurosciences, Wired for Survival illuminates the surprising security implications of rapid change in the emerging economies and develops practical, technically sound ways to face the challenges of global change. Researcher and consultant Margaret M. Polski begins by uncovering the remarkable neurobiological underpinnings of policy. Polski reveals why the most effective political and economic policies are codified not in law, treaty, or culture, but in the networks embedded in our bodies and brains...and how protecting our prosperity requires us to adapt those networks to radically new realities. Next, Polski applies these fresh insights to three critical security issues: how best to defend our national interests; to take offensive action to protect our interests; and to strengthen our financial system. Finally, she provides “rules for the road” that can be applied to a world of problems: how best to compete in global markets; to build stronger, more secure communities; to manage energy and other key resources; to invest in and secure critical infrastructure; to address the structural impacts of trade; and to manage tomorrow’s catastrophes, both natural and man-made. As a political economist, executive, government advisor, and consultant, Polski has spent more than two decades devising strategies for surviving change in the global political economy. Now, drawing on the breakthrough research in social neuroscience, she offers insights that will help you thrive, not just survive! “First, kill all the pundits and policy wonks...” Why you’ll make better decisions by thinking for yourself—and how to do it Thinking in the wild Uncovering the intuitive interactions between our minds, bodies, and 21st century environment Overcoming our biases, our histories, and our vulnerability to groupthink Mastering the deep motivations that traditional economics doesn’t understand
The biology of spiritual experience
Author: Charles Foster
Publisher: Hachette UK
Human religious experiences are remarkably uniform; many can be pharmacologically induced. Recent research into the neurology of religious experience has shown that, when worshipping or praying, a certain part of the brain, apparently dormant during other activities, becomes active. What does all this mean for those of faith and those with none? In this fascinating book barrister Charles Foster takes a survey of the evidence - from shamans to medieval mystics, to out-of-body experiences and epilepsy, via Jerusalem and middle-class Christianity - and assesses its significance. Written in short, accessible chapters, this is a fascinating tour of religious and mystical experiences and their relation to human physiology.
An Educators Guide to Web 2.0
Author: Terry T. Kidd,Irene Chen
"Web 2.0" is a term used to describe an apparent second generation of the World Wide Web that emphasizes collaboration and sharing of knowledge and content among users. With the growing popularity of Web 2.0, there has been a burgeoning interest in education. Tools such as blogs, wikis, RSS, social networking sites, tagbased folksonomies, and peertopeer (P2P) media sharing applications have gained a prominence in teaching and learning. With Wired for Learning: An Educators Guide to Web 2.0 there is tremendous potential for addressing the needs student, teachers, researchers, and practitioners to enhance the teaching and learning experiences through customization, personalization, and rich opportunities for networking and collaboration. The purpose of this text is to clarify and present applications and practices of Web 2.0 for teaching and learning to meet the educational challenges of students in diverse learning setting. This text will bring teachers and university education into a bold new reality and cause them to move to think differently about technology’s potential for strengthening students' critical thinking, writing, reflection, and interactive learning.
Human Development 03/04
Author: Karen L. Freiberg
This annually updated reader is a compilation of carefully selected articles from magazines, newspapers, and journals. Topics covered include genetic and parental influences on development, development during infancy and early childhood and many others. This title is supported by Dushkin Online (www.dushkin.com/online/), a student Web site that provides study support and tools and links to related Web sites.
The Writer's Guide to Using Brain Science to Hook Readers from the Very First Sentence
Author: Lisa Cron
Publisher: Ten Speed Press
Category: Language Arts & Disciplines
This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element. Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps readers transfixed. Wired for Story reveals these cognitive secrets—and it’s a game-changer for anyone who has ever set pen to paper. The vast majority of writing advice focuses on “writing well” as if it were the same as telling a great story. This is exactly where many aspiring writers fail—they strive for beautiful metaphors, authentic dialogue, and interesting characters, losing sight of the one thing that every engaging story must do: ignite the brain’s hardwired desire to learn what happens next. When writers tap into the evolutionary purpose of story and electrify our curiosity, it triggers a delicious dopamine rush that tells us to pay attention. Without it, even the most perfect prose won’t hold anyone’s interest. Backed by recent breakthroughs in neuroscience as well as examples from novels, screenplays, and short stories, Wired for Story offers a revolutionary look at story as the brain experiences it. Each chapter zeroes in on an aspect of the brain, its corresponding revelation about story, and the way to apply it to your storytelling right now.
Author: Candace Long
Publisher: Evergreen Press
The author reveals not only how readers can recognize their God-given gifts, but how they can develop their potential by surviving personal mine fields, determining their creativity quotients, and nourishing their dreams.
What Separates Successful Business Visionaries from the Rest of Us
Author: Erik Calonius
Category: Business & Economics
How do the most extraordinary entrepreneurs create a bold vision for the future-and follow through against all setbacks? Visionaries like Steve Jobs and Thomas Edison are the stuff of legend. Yet we still fumble in describing what they actually do. Drawing on recent insights from neuroscience about the roles that intuition, emotional intelligence, and courage can play, Ten Steps Ahead reveals what makes visionaries tick and how they develop and use their extraordinary powers. We learn, for instance, ? how Richard Branson had the insight to trademark Virgin Galactic in the early 1990s, when private spaceflight was science fiction ? how Richard Feynman made breakthroughs in quantum mechanics by pretending he was an electron ? why Jeff Hawkins walked around with a block of wood and a chopstick to help design the first Palm Pilot Erik Calonius, who has interviewed many of the greatest living visionaries across disciplines and industries, weaves together their stories, highlights their shared attributes, and draws on science to help us understand what sets them apart and shows how we too can see (and make) the future. It's not that some people can magically see opportunities-it's that the rest of us are blind to the ones around us.
A Writer s Guide to Wounds and Injuries
Author: David W. Page
Publisher: Behler Publications
Body Trauma explains what happens to body organs and bones maimed by accident or intent and the small window of opportunity for emergency treatment. Research what happens in a hospital operating room and the personnel who initiate treatment. Use these facts to bring added realism to your stories and novels.
The Robotics Revolution and Conflict in the 21st Century
Author: P. W. Singer
Category: Technology & Engineering
P. W. Singer explores the greatest revolution in military affairs since the atom bomb: the dawn of robotic warfare We are on the cusp of a massive shift in military technology that threatens to make real the stuff of I, Robot and The Terminator. Blending historical evidence with interviews of an amazing cast of characters, Singer shows how technology is changing not just how wars are fought, but also the politics, economics, laws, and the ethics that surround war itself. Travelling from the battlefields of Iraq and Afghanistan to modern-day "skunk works" in the midst of suburbia, Wired for War will tantalise a wide readership, from military buffs to policy wonks to gearheads.
Using NLP* to Activate Your Brain for Maximum Achievement
Author: Wendy Jago
Can your brain help you become more successful? YES! In Wired for Success, Wendy Jago introduces the reader to NLP—Neuro-Linguistic Programming—a therapeutic technique used to recognize and reprogram unconscious patterns of thought and behavior in order to modify psychological responses, and thereby alter your subconscious processes to work for you, instead of against you. Broken into two engaging sections, this book first teaches you how your mind can shape various experiences, and then offers steps to help you approach numerous real-life issues in new ways. Among the topics covered: • Prioritizing effectively • Negotiating • Beating stress • Utilizing teamwork • Spotting opportunities • Making decisions These simple techniques will increase your mental fitness and grant you the ability to succeed in times of change, challenge, and opportunity, so that you don't just survive— you thrive!
International Education and the Cross-Cultural Classroom
Author: Gordon E. Slethaug
Publisher: Hong Kong University Press
Focuses on North Americans who go to China and Europe, but also discusses attitudes and issues relevant to all of the international community; notes the recent flourishing of international education and developments in educational structures and practice, and takes up the historical development of, and recent changes in, university education in China.
Author: Laurel Mellin
Publisher: Hay House, Inc
Can you imagine a world where drug companies throw bake sales to make ends meet? A world without all the jaw clenching, nail biting, and stress-induced melt downs? Eighty percent of health problems today are due to the downstream effects of stress, so learning to break free from stress could dramatically improve your mood, your relationships, your health––and your life. In Wired for Joy , researcher and New York Times -bestselling author Laurel Mellin presents a simple yet proven way to train your brain to move through stress and back to joy. Her method has been called the missing link in health care, as it focuses on rewiring the emotional brain—the caldron of our stress—rather than the thinking brain, which has been the focus of most other stress-busting methods. Based on the cutting-edge science of neuroplasticity, Mellin outlines the five states of the emotional brain. For each state she presents a specific tool that easily and quickly switches the brain back to a state of well-being. Once you know how to make that switch, life becomes easier, and stress symptoms—depression, anxiety, overeating, high blood pressure—tend to fade. Finally, instead of focusing on the symptoms of stress, we can change the wiring that triggers it and experience new sense of freedom in our lives.
Now That's What I Call An Eighties Music Childhood
Author: Tom Bromley
Publisher: Simon and Schuster
The eighties was a golden era for British pop: Radio One served as the soundtrack of the nation; the chart run-down on Sunday evenings was compulsory listening - ditto watching Top of the Popsand reading Smash Hits. It also saw the launch of the Now That's What I Call Music series. In the States, the arrival of MTV helped usher in what became known as the 'Second British Invasion', echoing the success of the Beatles twenty years earlier. Wired For Soundtells the remarkable story of the great eighties British bands (and Kajagoogoo) and how their music captured the nation's imagination: the more radical beginnings in the early eighties (the new romanticisms of Duran and Spandau, the 'protest pop' of early Wham!); the full pomp of their mid-eighties success (the worldwide tours, the glamorous video shoots, the ubiquitous 'Choose Life' and 'Relax' T-shirts); and their fall from the top of pop's pedestal (the splitting up of Wham!, Boy George's drug problems). Wired for Soundwill describe the subsequent descent to Band Aid II (Bros, Wet Wet Wet, Stock, Aitken and Waterman), which bookended the low point of the pop music that followed. Wired For Sound will be the affectionate celebration of both a musical youth and the era when young guns went for it. This is a book for anyone who grew up reading Smash Hits, soundtracked their teenage years on C90 cassettes and remembers a time when it really mattered who was number one.
10 revolutionäre Technologien, mit denen alles gut wird oder komplett den Bach runtergeht
Author: Kelly Weinersmith,Zach Weinersmith
Publisher: Carl Hanser Verlag GmbH Co KG
Zach Weinersmith ist mit seinem Blog „Saturday Morning Breakfast Cereal“ einer der großen Pop-Science-Cartoonisten im Netz. Jetzt haben er und seine Frau Kelly ein Buch über zehn vielversprechende Zukunftstechnologien geschrieben, die unsere Welt schon bald zu einem besseren Ort machen könnten ... wenn alles gut geht. Wieso Häuser bauen, wenn man sie auch drucken könnte? Warum holen wir unsere Rohstoffe nicht einfach vom nächstgelegenen Asteroiden? Und wäre ein Lift ins All nicht praktisch? Klingt verrückt, aber wir leben in einer Zeit, in der all das Realität werden könnte – BALD! Geniale, faszinierende und hochkomische Lektüre für alle, die wissen möchten, was die Zukunft an Großartigem bringt.
Author: Jeff Stibel
Publisher: St. Martin's Press
Category: Business & Economics
What can the human brain and its relationship to the internet tell us about our society, our technologies, and our businesses? A lot, as it turns out. The internet today is a virtual replica of the brain, and the networks that leverage it grow and collapse in ways that are easily predictable if you understand the brain and other biological networks. We're living in the midst of a networking revolution. All of the major technology innovations of the 21st century – social networking, cloud computing, search engines, and crowdsourcing, to name a few – leverage the internet and are thus bound by the rules of networks. We've seen the exponential growth of these technologies, and they've led to a more efficient and tightly connected world. But what many people don't realize is that all networks eventually reach a breakpoint and collapse. This happens in the brain, it happens in nature, it happened to MySpace, and it will happen to Facebook and Google. It is critical to understand where the breakpoint is in the networks you use in order to achieve optimum success. Navigating the world of new technologies today can be like walking through a minefield unless you know the path. Imagine what you could do with a roadmap for where things are headed? In this fascinating look at the future of business and technology, neuroscientist and entrepreneur Jeff Stibel shows how the brain can act as a guide to understanding the future of the internet and the constellation of businesses and technologies that run on it. He'll show how leaders like Marissa Mayer are using artificial intelligence to literally remake Yahoo! and how startups like oDesk and Kickstarter are using crowdsourcing, the next wave of revolutionary technology, to create something much larger and "smarter" than the sum of their parts. Stibel offers a fresh perspective about the future of business and technology in a candid and engaging manner.
Change the Money Mindsets That Keep You Trapped and Unleash Your Wealth Potential
Author: Brad Klontz Psy.D.,Ted Klontz Ph.D.,Rick Kahler CFP
Publisher: Health Communications, Inc.
Category: Business & Economics
Recession-Proof Your Mind and Rewire Your Brain for Wealth As financial stress mounts and an economic crash looms, Wired for Wealth shows you that the biggest threat to your financial health is not a recession; it's your brain. Markets go up and markets go down, but one fact holds true: Your money scripts—the unconscious core beliefs you hold about money—will determine whether you win or lose in the long run. But there is hope. Drawing on the results of a landmark survey of people's money habits, as well as their decades of work improving their clients' financial lives, renowned financial psychologists Drs. Brad Klontz and Ted Klontz and financial planner Rick Kahler, CFP® show you how you can rewire your brain for wealth. Their unexpected insights show you how you can free yourself from excessive debt, financial stress, money avoidance, and a lack of savings. You'll discover: The top 10 money scripts that mess up people's financial lives—and how to change them How to identify your 'financial comfort zone'—and how to break through it How to curtail family money issues, including financial infidelity, financially dependent children, and conflicts over money What to do if your money scripts are keeping you poor by overspending, underspending, excessive debt, lack of savings, and lack of retirement planning What to do if your money scripts keeping you poor in spirit—how to release guilt and fear for good, and be at peace with what you have. Entertaining and enlightening, Wired for Wealth will put you in control of your finances and enable you to break through to new levels of wealth and security.